For a number of years various news companies have attempted to rank the world’s happiness country by country. You’ve probably seen the numerous reports that I am referring to. Through the course of this, Finland has either ranked near the top or at the very top. This is great for Finland’s global brand, bringing more attention to this small, but mighty country, but with that it also adds to tourism, research-funding, business interest, etc. Most importantly of all though, is that it is good for the people of Finland to be happy (and know it) and it allows people like me to point out that clearly Finland is doing something(s) better. I love to debate – especially when it involves sharing with people how awesome Finland is!