I have been reflecting about what it means to be a business owner in America ever since I started Luumu in 2017, but aside from a few conversations with other women who are frustrated by our hyper-competitive system and a few men who, although may think they know what goes on behind the scenes in female-female professional relationships, are really unable to truly understand – and no, the movie Mean Girls hardly scratches the surface!

Instead of posting the very personal narrative I first typed up about my situation this morning, I will save that instead for another time – maybe even a book – who knows?! What you will find below is a wholly unemotional guide to succeeding in business – ok, so I tried. May you find it insightful!